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Ducati 1098 (HB)

Ducati 1098 (HB) This exciting, unvarnished and personal behind-the-scenes story explains how a deceptively simple brief was successfully executed, and how, during that process, Ducati's management forged a new integrated approach to designing and developing motorcycles that unified engineering, styling and prototype development work undertaken by Ducati's factory riders.

Click here to buy now - $44.99

Ducati 1098 (HB)

Ducati 1098 (HB) This exciting, unvarnished and personal behind-the-scenes story explains how a deceptively simple brief was successfully executed, and how, during that process, Ducati's management forged a new integrated approach to designing and developing motorcycles that unified engineering, styling and prototype development work undertaken by Ducati's factory riders.

Click here to buy now - $44.99

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